Curitibana lança moda de roupas com estilo e propósitos
Cintia Mazzaro
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A multimarcas Namix lançou em primeira mão, nesta quinta-feira (23), a primeira coleção da marca Cadore, da curitibana Priscila Cadore, que há 15 anos com produção do badalado party designer Marcos Soares. O encontro marcou o início das comemorações dos 15 anos da multimarcas da empresária Michelle Jamur.
De acordo com Priscila, que é diretora criativa da nova marca, a Cadore tem em seu DNA a inclusão social por meio da moda. “Vivenciando a realidade e a cultura da Turquia, eu sonhava em trabalhar e capacitar mulheres refugiadas da Síria”, conta ela. O sonho veio se realizar no Brasil, por meio da parceria com o projeto “1+1” da estilista e artista plástica Elisa Lobo, que tem o intuito de capacitar mulheres a partir de ferramentas e ensinamentos da arte. Atualmente o programa trabalha com ais de 150 mulheres de Carmo da Cachoeira – uma comunidade localizada no sul de Minas Gerais.
De acordo com Priscila, o objetivo da Cadore vai muito além de oferecer renda extra, arte e moda para essas mulheres. “A marca nasceu da força feminina com o intuito de prestar apoio e união entre as mulheres brasileiras. Todas as peças com bordados ou qualquer tipo de trabalho manual são feitos por elas. E o resultado é uma coleção cheia de personalidade para a mulher forte, feminina, clássica e ao mesmo tempo moderna e atemporal”, afirma. Para a sua primeira coleção, a diretora criativa afirma ter se inspirado na arte e em mulheres reais, além de grandes maisons, como Dior e Chanel.
Para a empresária de moda e fundadora da Namix, Michelle Jamur, a Cadore é exemplo quando o assunto é criar por um propósito. “Acredito muito no trabalho autoral e principalmente no que envolve o lifestyle com a arte e a alta costura. A Cadore tem uma missão e é por isso que a trouxe para dentro da Namix”, finaliza.
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