Brasil é o terceiro mercado no mundo em turismo compartilhado e Foz do Iguaçu sedia seminário sobre o assunto
Cintia Mazzaro
Você já ouviu falar em turismo compartilhado? Basicamente, trata-se de comprar uma fração de imóvel – geralmente um quarto em um resort. Esse imóvel conta com multiproprietários que adquirem o direito de usufruir o bem durante um período do ano. Nos Estados Unidos e no México, esse tipo de negócio já é bem consolidado. O mercado norte-americano lidera o volume de vendas de timeshare, com 1.570 resorts ofertados para a prática e 9,5 milhões de clientes, seguidos do México, que representa 25% do total de vendas do setor no mundo.
O Brasil, já está em terceiro lugar no mundo. Só em 2017, o valor de venda de programas de férias chegou a R$ 1,2 bi. No país, o mercado é considerado promissor, com grande potencial para os setores imobiliário e turístico. E para discutir as oportunidades de negócios nesta área, Foz do Iguaçu sediará, entre os dias 06 e 08 de junho, a 7ª edição do ADIT Share – um seminário sobre turismo compartilhado e multipropriedades que unirá importantes nomes e empresas internacionais no assunto.
Entre os confirmados no evento estão o presidente da American Resort Association (ARDA), Howard Nusbaum; o presidente da Asociación Mexicana de Desarrolladores Turísticos (AMDETUR), Juan Inácio, e o presidente da ADIT Brasil, Felipe Cavalcante. Eles participarão de um painel que falará sobre os desafios e trajetórias do mercado, buscando unir as experiências de cada país e apresentar uma análise e um panorama global desta indústria em ascensão.
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